Kingdom of Perfume is one of the old perfume shops in Bahrain since 1983 the late founder, Ahmed Yadkar. Through deep study & research in the shop history & market, we have developed the identity and the logo concept design with a new vision combining the needs of the market and the history of the shop. We have added the Arabic Calligraphy with luxury touches to improve more the originality and heritage of Kingdom of Perfume shop locally in Bahrain, and outside in GCC, Arab Countries and worldwide. The project included: Re-Branding and developing the logo design & identity, basic theme, and stationery designs.